Designed for individuals who repeatedly need to pull out their ID badge or key card to swipe or scan it. These badge reels have a quick release button on the front of it. The cord stays extended allowing you to swipe your card and then you simply press the button and the ID retracts. In addition to the quick release, there is an attachment for lanyards, a nifty belt clip, and a durable and mega-strong reinforced vinyl strap. These beauties take the pain out of swiping.